To raise awareness on Earth Hour, youtube decided to darken its video watch page. There is also an Earth Hour logo next to the Youtube logo, plus a small light switch.

To raise awareness on Earth Hour, youtube decided to darken its video watch page. There is also an Earth Hour logo next to the Youtube logo, plus a small light switch.

Apple carries out overall assesment of MacBook CO2 production
Apple carried out a LCA (life cycle assessment) of its new MacBook. “The company’s study concluded that electrical power consumed during product use accounts for the largest amount of GHG emissions — 53 percent (or 5.3 million metric tons), with mining and manufacture ranked second at 38 percent (3.8 million metric tons).” Apple “still refuses to make specific GHG emission reduction commitments” (source: greenbiz.com)
Sustainable shopping at Simply supermarket in Milan
The Italian food retail store Simply opens a sustainable point of sale in Milan (Italy). The new supermarket is mainly built with recycled materials, from furniture to carriers. Most part of the offer is made of eco products.
Energy efficiency systems will allow Simply to save 16% of energy compared to other supermarkets of same size. All energy comes from renewables.
Moreover all food products that can’t be sold anymore, though still edible, will go to charity.
Gli accessori d’arredo sono in materiali riciclati: la plastica di carrelli, gettoni, cestini della spesa (…) . Sugli scaffali una ricca selezione di prodotti ecoattenti.”
Dal lato energetico si stima annualmente “un risparmio energetico di 296.800 kWh, pari al 16% dei consumi del supermercato. (…). Inoltre, anche grazie l’utilizzo di energia rinnovabile, si evita l’emissione circa 1 milione di kg di CO2 all’anno. La fornitura elettrica utilizzata per coprire il fabbisogno proviene dalle centrali idroelettriche della Valle d’Aosta.”
Anche l’area del sociale risulta importante, ad esempio tramite ”la donazione dei prodotti alimentari ancora edibili ma non più commercializzabili al Piccolo Cottolengo” (fonte: gdoweek)
“”Japanese conglomerate Toshiba announced last week that it will begin construction of a pilot carbon capture and storage (CCS) plant early next year adjacent to an existing coal-fired power plant in Omuta City, Japan.
Although better known for its consumer electronics business, Toshiba owns and operates a number of gas power plants and is also the parent of global nuclear energy giant Westinghouse.”" (source: greenbiz)
“That will give the company a 50 percent reduction between 2002 and 2012.(…) It also wants sales of sustainability-driven products to hit $50 billion by 2012, compared to its initial goal of $20 billion. Products in this category produce an environmental footprint that is at least 10 percent smaller than previous or alternative items.(…) This includes Tide Coldwater and Ariel Cool Clean, two laundry detergents that can be used with cold water” (source: Greenbiz.com)